"What Would Nicole Do?" Challenge
We reached our original goal and the challenge is now over. Thank you to all who participated!
In true “Nicole fashion,” though we wil keep this page open to continue to do good in the world. Any additional donations will help to train more incredible service and therapy dogs like the one who brought Nicole comfort.
Thank you for your generosity.
Before Nicole died on October 16, 2025, I was honored to spend what became some of her last good days with her — days where she could still enjoy the things she loved most. Watching Dirty Dancing. Eating sushi. Savoring a Ladurée rose macaron. Laughing. Being fully herself. And being my best friend.
While we lay in bed together watching The Price Is Right, we talked about how she wanted to be remembered. What she really wanted was to be with all of you one last time for an epic celebration of life party.
Today we can keep her generous spirit alive with the, "What Would Nicole Do?" Challenge.
I know I’m not the only one who thinks:
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Nicole would have a better way to do this.
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Nicole would take the trip.
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Nicole would be kind in this moment.
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Nicole would say, “We've got this!”
She was an inspiration. A force. One of a kind.
And her legacy lives on through all of us — by how we live.
Why We’re Doing This
This challenge honors Nicole during her birthday month of March and raises money for Canine Companions, an organization that brought her enormous comfort and joy in her final days.
A therapy dog named Dill — a sweet lab–golden mix — and his generous and amazing owner Carol visited Nicole often. She lit up whenever he entered the room and Dill was with her when she died at the age of 46.
Supporting Canine Companions felt like the most Nicole choice possible.
What Is the WWND Challenge?
It’s about joy. Connection. Humor. Living fully.
It’s about embodying Nicole’s funny, quirky, generous, slightly-weird spirit. ;)
The challenge is bingo-style — inspired by Nicole’s love of games and her lighthearted competitive streak — but completely flexible, with no rules to police and no pressure to “win.”
Here’s how it works:
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The suggested minimum donation is $26 (Nicole's fave number)
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Your donation gets you a place in the "What Would Nicole Do?" Challenge for the month of March
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You’ll receive access to:
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A bingo-style challenge card featuring some of Nicole's favorite things as inspiration to "Live Like Nicole"
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Weekly themes inspired by the things Nicole loved — food, travel, connection, entertainment, laughter, and living fabulously — to fill in your Bingo card!
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A WhatsApp group where we’ll share challenge updates, memories, and photos (totally optional — lurkers welcome!)
There are no rules to police. No pressure. No required check-ins.
You do as much or as little as you want — all in the spirit of fun.
An Open Invitation
Please feel free to share this challenge with people who may not have known Nicole personally.
Her way of living — joyful, generous, adventurous, and with unparalleled energy — is something worth spreading.
Thank you for helping celebrate Nicole, honor her birthday, and support a cause that meant so much to her.
We've got this.
About Nicole Feldman
Nicole Feldman was a wife, daughter, niece, friend, boss, dog lover, superb cook, dancer, wine aficionado, and a petite force of nature.
