MicrosoftTeams-image (10) (1).pngKevin Demoff is in his 15th year as Chief Operating Officer with the Rams. In this capacity, Kevin serves as the team’s top front office executive and liaison to owner and chairman, Stan Kroenke, on all organizational matters. 

Kevin has been chosen to receive the City Year Values Award for Social Justice For All in recognition of his civic leadership. As a committed volunteer, longtime City Year L.A. board member, and through his work with the Los Angeles Rams, he has helped reduce barriers of opportunity for marginalized communities. After serving on the working group that helped Stan Kroenke return the Rams home to L.A., Kevin is now playing a significant role in delivering on Kroenke’s vision to design and construct the 298-acre sports and entertainment district in Inglewood. 

Kevin plays a significant role in delivering on Kroenke’s vision to design and construct Hollywood Park, the 298-acre sports and entertainment district in Inglewood that features SoFi Stadium, the home of the Rams. Beyond the stadium, the campus includes the 6,000-seat YouTube Theater, an office complex that is the home of the NFL’s West Coast headquarters, a retail district that is under development, and is currently the largest entitled real-estate project in Southern California. 

Kevin, working with General Manager Les Snead and Head Coach Sean McVay, helped deliver on Kroenke’s promise of bringing a Super Bowl Championship to Los Angeles, with the Rams making history and topping the Cincinnati Bengals 23-20 at SoFi Stadium. Not only were the 2021 Rams only the second team in 56 years to play in (and win) the Super Bowl in their home stadium, but the Rams were the first team in NFL history to host an AFC or NFC Championship game in the same stadium where the Super Bowl would also be played. 

Immediately on the heels of the National Football League’s historic return to Los Angeles in 2016, Kevin and the Rams helped lead a regional effort to bring the Super Bowl to SoFi Stadium and Hollywood Park. The goal of the Super Bowl Host Committee was to utilize the spotlight of the NFL and the Super Bowl to create lasting social and economic impact on communities across Los Angeles. The Business Connect program engaged 225 local, diverse-owned companies and brought them contracting opportunities, professional development training and networking events. Not only was the program successful in its inaugural year, but Business Connect continues to be used across the decade in partnership with other high-profile events that are coming to the region, including the 2028 Olympic and Paralympic Games, and the College Football Playoff final and Wrestlemania in 2023. 

In Kevin’s tenure with the Rams, he has shaped the club’s business efforts with a focus on delivering a best-in-class experience for fans and partners, building a team that reflects Los Angeles, and increasing the club’s presence in the community. Kevin spearheaded the organization’s efforts to become one of the strongest philanthropic partners in professional sports including their work with City Year. Since 2017, the Rams have funded a City Year student success team to support students at Grape Street Elementary in Watts, Crozier Middle School in Inglewood and Florence Griffith Joyner Elementary in Watts. The Rams also have led school beautification projects at Dymally High School, Crozier Middle School and Woodworth-Monroe K-8 Academy in partnership with City Year.  Inspired by City Year’s mission, Kevin joined the board in 2020. 

With a strong commitment to diversity, equity and inclusion, Kevin has intentionally built one of the most diverse front offices in sports. The Rams rank in the top quartile of all NFL teams in terms of racial and gender diversity across the organization. As a result, the San Fernando Valley Business Journal recognized the organization with a 2022 Diversity, Equity and Inclusion Award and the LA Chamber of Commerce recognized the team with the Distinguished Business Leader Award. Looking to expand that commitment beyond Los Angeles, Kevin helped found the Black Sports Business Symposium, which aims to create new opportunities for diverse professionals in the world of sports, and to increase Black representation in the industry. In recognition of his efforts to create a more diverse and inclusive sports industry, Kevin received the 2023 Daniel M. Rooney Lifetime Achievement Award from the Fritz Pollard Alliance (FPA) leading up to Super Bowl LVII and was recognized by Sports Business Journal as a 2023 Leader in Diversity, Equity and Inclusion. 

The Rams have received multiple accolades recognizing their impact on the greater Los Angeles region. Just in the past year, the Salvation Army recognized the team with their annual Humanitarian Award and the Los Angeles Business Journal recognized them with the “Business Angel of the Year” award as part of their 2022 Nonprofit and Corporate Citizenship Awards. Additionally, the LA Chamber of Commerce honored the organization with the Distinguished Business Leader Award and the Valley Industry & Commerce Association (VICA) inducted the Rams into the 2022 San Fernando Valley Business Hall of Fame. Los Angeles Business Journal has recognized Kevin for six consecutive years on its annual LA500 list, honoring the most influential leaders and executives in Los Angeles. Kevin was recognized by the Sports Business Journal as one of its “Forty under 40” class members of 2016 and in 2010 he was named one of the “NFL’s 10 Future Power Brokers” by Sports Illustrated. 

Born and raised in Los Angeles, Calif., Kevin received a bachelors’ degree in history from Dartmouth College in 1999 and a Masters in Business Administration from the Tuck School of Business at Dartmouth in 2006, where he serves on the MBA Leadership Council. Kevin resides in Los Angeles with his children Claire and Owen, and his wife Jennifer.