Hey Sponsors, Booth Vendors, Food Trucks, and Beverage Partners!

You all are the heart and soul of Humane Society of the Pikes Peak Region's annual Pawtoberfest: Beer & Spirits Festival. We truly could not raise lifesaving funds for animals in need without the help of each of YOU! Our 2025 Pawtoberfest fundraising goal is $210k!

Please use this page to review all the Vendor Info to ensure a smooth Pawtoberfest event.

Questions? Contact events@hsppr.org

GENERAL INFO

ALL THINGS PAWTOBERFEST:

WHAT IS PAWTOBERFEST?

Pawtoberfest is a dog-friendly festival featuring craft brews and spirits tasting, pet contests, activities for the whole family, and plenty of tasty food from local food trucks! Pawtoberfest is one of HSPPR's annual signature fundraising events- All proceeds benefit the homeless and abused animals at Humane Society of the Pikes Peak Region! View last year's photos HERE.

WHEN IS PAWTOBERFEST?

Pawtoberfest will take place Saturday, September 13th, 2025 from 11 a.m.- 4 p.m. Pawtoberfest happens wind, rain, or shine! Emergency weather plan in place for event day.

WHERE IS PAWTOBERFEST?

This year's Pawtoberfest is at the property of Union Printers Home at Printers Hill at 101 S Union Blvd, Colorado Springs, CO 80910. Located right across from Memorial Park in Colorado Springs. The festival will border a paved road and sidewalk allowing those with strollers, wheelchairs, etc. to join in on the fun! Portable restrooms will be located on site, including ADA restrooms. Please contact events@hsppr.org with any further questions.

OTHER:

  • All vendors and sponsors who have a booth space must provide a certificate of liability insurance (COI) with BOTH Union Printers Partners, LLC (101 S Union Blvd, 80910) and Humane Society of the Pikes Peak Region (610 Abbot Ln, 80905) added as additionally insure certificate holders. Vendors selling taxable items must provide a copy of their sales tax license and are responsible for reporting and paying all applicable sales taxes. For liability purposes, any vendors that fail to provide a COI prior to the event risk losing the opportunity to participate in Pawtoberfest. If a vendor is still invited to participate but has not provided a COI, the vendor assumes all liability for damages that occur at or within their booth space, or are reasonably tied to the business.
  • Electricity is NOT provided at Pawtoberfest. You may bring a quiet generator, but it must not disturb guests or fellow participants. Generators must be pre-approved by HSPPR by 8/25/25 or before by emailing events@hsppr.org. 
  • Staff working at the booth are included to attend in your Vendor Booth or Sponsorship package, you do not need to purchase tickets for staff. If staff would like to participate in festival or tasting festivities, then they will need to purchase a "Barks & Brews" ticket (if not already included in the sponsorship package selected). Please note that four (4) "Just the Kibble" tickets are included for all vendors and sponsor levels for staff working their both. Additional "Just the Kibble" tickets can be purchased at a $5 off discount after booth purchase. 

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WHY PARTICIPATE AT PAWTOBERFEST?

Event & Attendee Highlights:

  • 2,300+ people & hundreds of dogs attended in 2023
  • $229,000+ was raised in 2024
  • 1,000+ attendees pre-registered on ww.pawtoberfest.org in 2023
  • Most attendees reside in zip codes 80905, 80906, 80910, 80918, 80922 & 80923

HSPPR's Online Presence & Engagement

  • 74,000+ unique visitors per month
  • 676,000+ page views per month
  • 8.1M page views per year
  • 11,500+ Email list subscribers
  • 54,000+ Facebook followers
  • 87,500+ TikTok followers
  • 31,500+ Instagram followers

HSPPR's 2024 Impact:

  • 40,323 Animals’ lives touched 
  • 12,894 Animals adopted 
  • 46,129 Animal Law Enforcement calls 
  • 4,889 Lost pets reunited 
  • 13,014 Spays/Neuters 
  • 2,550 Animals fostered 

WE'RE BETTER TOGETHER

$235,374.50

achieved

$210,000.00

goal

of your goal reached

WRISTBANDS

When it comes to serving alcohol, just remember...

GREEN means GO

RED means NO!

Green Tyvek Wristband | 100ct — ZurchersTyvek Wristbands ...

This year, all attendees will recieve a Pawtoberfest wristband upon entry into the festival. Only serve alcohol to attendees with a GREEN Pawtoberfest wristband. Do NOT serve to attendees with a RED Pawtoberfest wristband! 

Attendees with a GREEN wristband: have been ID'd at the front, are of legal drinking age, and paid for a drinkers ticket. Please Note: V.I.P. attendees will have a wristband in a slightly different shade of green.

Attendees with a RED wristband: have NOT been ID'd, could be underage, and did not pay for a drinking ticket.

Thank you in advance for your cooperation and helping ensure a safe event!

T-SHIRTS:

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Each year we design a new, highly sought after Pawtoberfest t-shirt. Whether this is your first year or you are a long time participant, don't miss the opportunity to secure your 2025 t-shirt!

If your vendor registration for Pawtoberfest does NOT include t-shirts, please know they are available as an additional add-on purchase of $20. To ensure you receive a t-shirt, please purchase before August 12th. 

PAWTOBERFEST STORE

*Sizes are XSmall through 3XL

*Any vendors signing up AFTER August 12th can not be guaranteed sizes/quantities.

VENDOR TIMELINE

7:30-9:45 a.m. Vendor Un-Loading Zone Open

  • Vendors can pull into Iowa Ave. then through the side lot into festival property. Find booth spot, unload and move vehicle to designated vendor parking lot. Active unloading only. Full process listed below in Map section. 

9:30-10:25 a.m. Food Trucks arrive & park.

10:50 a.m. Vendor Meeting @ Beer Garden Stage

11:00 a.m. Festival Opens!

  • Food Truck Alley is open from 11:00 a.m. - 3:15 p.m.

3:15 p.m. Food Truck Alley Closes

3:45 p.m. DJ Announcement: Last Call

  • Vendors, we kindly ask that you remain set up until the event officially concludes at 4 p.m.. Your cooperation ensures a positive experience for all attendees.

4:00 p.m. Festival Closes

  • Alcohol service stops, music ends, & booth tear down begins

4:15 p.m. DJ Announcement: Attendees encourage to exit property

4:30 p.m. Property Closes to attendees & Food Trucks Depart

4:45 p.m. Vendor Loading Zone Opens

  • Cars allowed to pull into festival to load vehicle for immediate loading only.
  • Time subject to change depending on if all attendees have left the property. We will do our best to clear out attendees quickly, but we want to ensure pedestrians safely exit before opening the Loading Zone. 

DEADLINES

To take full advantage of your vendor benefits, please have items submitted by the following deadlines:

  • 6/4 - Logo for event invitation (Presenting Sponsors)
  • 7/6 - Logo on event posters (Presenting, Brews & Spirits, & Festival Sponsors)
  • 7/13 - Logo for Wristband Specialty Sponsorship
  • 8/10 - Logo for Specialty Sponsorships (Volunteers, VIP Tent, Portable Toilets, Fences, Festival Security, & Safe Rides
  • 8/3 - Logo (or name) for event t-shirt (Presenting, Brews & Spirits, & Festival Sponsors)
  • 6/9 - 9/1 - Logo (or name) for pre-event blast(s) (Presenting, Brews & Spirits, & Festival Sponsors)

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MAPS

ARRIVAL & UNLOADING

A.M. Vendor Process:

  • Loading Zone only open from 7:30 - 9:45 a.m.
  • Upon arrival, head east down Pikes Peak Ave. and turn left on Iowa Ave.
  • STOP: Check in with the Security Guard for your Parking/Loading Pass and Map listing your assigned booth space. 
  • Follow the volunteer flagger to the one way side street to enter the festival for immediate unloading. 
  • STOP: After quickly unloading, stop at Booth Check In to recieve your wristbands (and t-shirts if you are a sponsor) for re-entry. 
  • PARKING PASS: EXIT RIGHT onto S. Union Blvd, turn right at Pikes Peak Ave, turn right back into the Iowa Ave. Parking Lot and park. 
  • LOADING PASS EXIT LEFT onto S. Union Blvd, turn left at S. Parkside Dr. to park in General Parking.
  • Missed the 9:45 a.m. loading zone deadline? You can walk your equipment in from the parking lot. No vehicle access after loading zone closing (9:45 a.m.).
  • We ask that all vendors are set up by the 10:45 a.m. vendor meeting at the main stage.
  • Festival gates will open promptly at 11:00 a.m.

Vendor Unloading Map (7:30 - 9:45 a.m.)

Morning (7-930am) Traffic Flow - PUBLIC.pngPawtoberfest Map1.jpg

 

P.M. Vendor Loading Map (Approx. 4:45 p.m.)

Afternoon (445pm+) Traffic Flow - PUBLIC.png

LOADING & LEAVING

Vendors: 

  • Vendors, we kindly ask that you remain set up until the event officially concludes. Your cooperation ensures a positive experience for all attendees. 
  • 4:00 p.m. - Festival closes and you can start packing up. 
  • 4:45 p.m. - (Approximately) Time dependent on pedestrian attendees leaving festival. You will be allowed to re-enter the loading zone for IMMEDIATE LOADING (5 min. max) only. When in the roundabout, please go slow and watch for pedestrians.
  • Want to leave before the loading zone opens? At 4:00 p.m. or after you can always walk your equipment back to the vendor parking lot. Consider bringing a wagon!

Loading Zone & Parking Pass FAQ

Vendor parking spaces are limited so we've come up with the following plan to get everyone unloaded, parked, and set up for a great festival day! 

General FAQ:

  • Each business gets ONE (1) Vendor PARKING PASS. This Parking Pass allows you to enter the Loading Zone (instructions above) and park in the Iowa Lot, which is the designated Vendor Parking Area. 
  • The following businesses also get ONE (1) LOADING PASS in addition to their PARKING PASS.
    • Beverage Partners - we know you have heavy kegs and a lot of supplies!
    • Presenting, Better Together, Brews & Spirits, & Festival Sponsors
  • General Vendors ($250) & Community Sponsors ($500) will recieve ONE (1) PARKING PASS, but will not recieve an additional LOADING ZONE pass. 
  • When using the LOADING ZONE pass, park in the General Event Parking Lot located at Printers Park Medical Plaza: 175 S Union Blvd, Colorado Springs, CO 80910.
  • When using the PARKING PASS, please return to the Iowa Ave. Parking Lot to utilize the Vendor Parking Lot. 

Questions & Anwsers:

  • Can I purchase an additional PARKING PASS or LOADING ZONE Pass? No, due to the constraints of the Vendor Parking lot (there are only about 100 spaces!) and the amount of cars in the loading zone during morning unloading, we are unable to add any additional cars at this time. 
  • When do I pick up my PARKING PASS or LOADING ZONE Pass? You will pick them up from HSPPR Staff once you arrive on site at Iowa Ave. 
  • I have a General Vendor space, but I have two cars - what should I do? The first car that arrives for your business will get the PARKING PASS and be allowed to enter the Loading Zone. You can then exchange the pass in the General Event Parking Lot located at Printers Park Medical Plaza: 175 S Union Blvd, Colorado Springs, CO 80910. OR - you can combine supplies into one vehicle ahead of time. 
  • Will I be able to park in the Vendor Parking lot with a LOADING ZONE Pass? No, the only vehicles allows into the Vendor Parking lot are ones with a PARKING PASS. 

Still have questions? We highly encourage you to attend the Video Call for Vendors, Sponsors, & Beverage Partners (details below). Or, you can email us at events@hsppr.org for clarification. 

We want everyone to have a great experience at our festival - our business partners, guests, volunteers, and staff alike! Please be kind and curtious to your fellow vendors, and HSPPR volunteers and staff. 

Video Calls for Vendors, Sponsors, & Beverage Partners

These optional video calls are highly encouraged for all Vendors, Sponsors, & Beverage Partners to attend. We'll walk through the details for morning set up, parking, tickets, clean up, and answer any questions you may have. The calls will be recorded and shared after. Please try to attend live if you can!

Use the links below to attend one of the calls on Wednesday, September 3rd or Friday September 5th!

Wednesday, September 3rd from 5:00 - 6:00 p.m.

Microsoft Teams Need help?

Join the meeting now

Meeting ID: 210 191 313 618

Passcode: hz7sq2JE

Friday, September 5th from 12:30 - 1:30 p.m.

Microsoft Teams Need help?

Join the meeting now

Meeting ID: 288 225 951 067

Passcode: D55bd2o6

BOOTH SUPPLIES

All booth setup must fit within the 10 ft x 10 ft space provided. Tents must not be any larger than 10 ft x 10 ft when opened. If you require more space, please purchase additional space(s).

SPONSORS

Community Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One (1) PARKING PASS

Community Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, table, chairs, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Festival Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One (1) PARKING PASS and One (1) LOADING PASS

Festival Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, table, chairs, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Brews & Spirits Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One table & Two chairs
  • One (1) PARKING PASS and One (1) LOADING PASS

Brews & Spirits Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Better Together Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One table & Two chairs
  • One (1) PARKING PASS and One (1) LOADING PASS

Better Together Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Presenting Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One table & Two chairs
  • One (1) PARKING PASS and One (1) LOADING PASS

Presenting Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Festival Security Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One (1) PARKING PASS and One (1) LOADING PASS

Festival Security Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, table, chairs, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Safe Rides Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One (1) PARKING PASS and One (1) LOADING PASS

Safe Rides Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, table, chairs, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Fences Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One table & Two chairs
  • One (1) PARKING PASS and One (1) LOADING PASS

Fences Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Portable Toilets Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One table & Two chairs
  • One (1) PARKING PASS and One (1) LOADING PASS

Portable Toilets Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Festival & Tasting Wristbands Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One table & Two chairs
  • One (1) PARKING PASS and One (1) LOADING PASS

Wristband Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

VIP Tent Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One table & Two chairs
  • One (1) PARKING PASS and One (1) LOADING PASS

VIP Tent Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

Volunteer Sponsor

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One table & Two chairs
  • One (1) PARKING PASS and One (1) LOADING PASS

Volunteer Sponsor Responsible For Providing:

  • 10’x10’ tent, weights, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business

HSPPR-Pawtoberfest-2023-059.jpg

BEVERAGE PARTNERS

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One table & Two chairs
  • Two bags of ice
  • Water truck
  • Participant Tasting Glasses
  • One (1) PARKING PASS and One (1) LOADING PASS

Beverage Partner Responsible For Providing:

  • 10’x10’ tent, weights, banners, & promotional signs
  • Beverage samples for approximately 1,600 tasting participants, 2 oz. pours
  • Cups if serving non-alcoholic beverages as only attendees participating in alcohol tastings receive a tasting glass
  • Friendly & knowledgeable staff to promote your business (2 recommended)

VENDORS

HSPPR Provides:

  • One 10’x10’ General Vendor Space
  • One (1) PARKING PASS

Vendors Responsible For Providing:

  • 10’x10’ tent, weights, table, chairs, banners, & promotional signs
  • Friendly & knowledgeable staff to promote your business
  • You may bring branded merchandise
    to sell - you are responsible for
    sales tax

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ADDITIONAL SUGGESTIONS

Additional items to consider packing:

General:

  • Sunscreen
  • Zip Ties
  • Hand Sanitizer or hand wipes
  • Refillable water bottles
  • Umbrella or rain jackets, just in case!
  • Cash or credit card for the food trucks/vendors

Booth:

  • Business Cards
  • Branded Tablecloth
  • Banners/signs
  • Giveaways (stickers, swag, brochures, etc.)
  • Weights or Tent Stakes under 6 inches for the booth. Drinking water is provided by Colorado Springs Utilities' Water Trailer, but cannot be used for water weights. 

 

Things to leave at home:

  • NO Weapons allowed on festival grounds
  • Plug in items - No electricity at Pawtoberfest
  • Generators (unless pre-approved)
  • Speakers - we will have a DJ on site
  • Loud games - we want all pups present to feel safe & comfortable
  • Bad attitudes- please be patient with our staff & volunteers.

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TAG, You're It!

If you share about our event on social media, we’d be paw-sitively delighted if you tag us! Here are our Facebook, Instagram, LinkedIn, & TikTok pages.