About This Event
Two recent debut novels seemed to come out of nowhere and explode in popularity. Virginia Evans did not want to publish “The Correspondent” until persuaded by her agent to at least try. Allen Levi self-published “Theo of Golden” to see his labor of love in print. Both books jumped to number #1 on the NY Times Best Seller List.
Peter Franklin wanted to know the why and how of such an unlikely event. Are there common factors that sparked the passionate early word-of mouth which jump started sales and rave reviews? Was the timing just right for themes of engagement in an era of increasing isolation? What resonates with readers in a variety of demographics?
Peter is a retired marketing executive for Coca-Cola, former Lanier Library officer, and a life-time reader who loses count of the number of books read in a year.
About This Event
Two recent debut novels seemed to come out of nowhere and explode in popularity. Virginia Evans did not want to publish “The Correspondent” until persuaded by her agent to at least try. Allen Levi self-published “Theo of Golden” to see his labor of love in print. Both books jumped to number #1 on the NY Times Best Seller List.
Peter Franklin wanted to know the why and how of such an unlikely event. Are there common factors that sparked the passionate early word-of mouth which jump started sales and rave reviews? Was the timing just right for themes of engagement in an era of increasing isolation? What resonates with readers in a variety of demographics?
Peter is a retired marketing executive for Coca-Cola, former Lanier Library officer, and a life-time reader who loses count of the number of books read in a year.